This was revealed a few weeks earlier, but YPG and its deals site RedFlagDeals today formally announced they were going to launch a deal of the day in Canada:
I don’t know the precise numbers but there’s quite a bit less competition in the segment in Canada than in the US. If you missed our webcast last week on daily deals there was great data and discussion, including the following provocative data collected by Yipit:
This is based on limited SMB survey data but raises the question of the impact of the daily deals model on the local market more broadly. Scarcity — not providing access to too many deal opportunities — is one key to preventing cannibalization of traditional ad offerings. However Yipit’s Jim Moran discussed how some SMBs were going from service to service in an effort to gain access to more deal channels.
August 23rd, 2010 at 9:26 pm
Greg, if you are looking some data regarding Groupon’s numbers in Canada, I have a couple of posts on my blog. They are hitting some pretty decent numbers. Living Social is also in Vancouver and Toronto and I can tell you they are pacing faster than Groupon was in Toronto and Vancouver.
August – when they hit $2.5M gross
http://www.darbysieben.com/groupon/1022/groupon-has-saved-canadians-4-6m-and-hits-2-5m-in-gross-sales-in-canada/
June – when they hit $1M grosshttp://www.darbysieben.com/groupon/987/groupon-hits-1m-in-gross-revenue-in-canada/
August 23rd, 2010 at 9:39 pm
Well those are the top two in the US market as well. I knew that Groupon was there but had not remembered that LivingSocial was there as well.
August 25th, 2010 at 5:24 pm
[...] YPG in Canada has also launched a daily deals program, so they were actually first. Yellowbook is the first US publisher to do [...]
August 26th, 2010 at 12:48 pm
[...] Wilson said that the company felt a new brand was better suited to this product. YPG in Canada also just launched deals under its RedFlagDeals property (acquired not long [...]
September 16th, 2010 at 1:14 pm
[...] Separately Yellowbook’s deals site Weforia has gone live. I wrote about it when it was announced a few weeks ago. Superpages is also emphasizing coupons (though not daily deals) on its newly redesigned site. And so is YPG in Canada through RedFlagDeals. [...]
October 19th, 2010 at 12:40 pm
[...] been lots of activity for the company in the consumer market with acquisitions and the launch of daily deals in the past few [...]
January 25th, 2011 at 2:38 pm
[...] Yellow Pages New Zealand has relaunched the daily deals site it acquired last year, [...]
July 7th, 2011 at 12:49 am
I like your website. We currently look at and publish toronto deals as well.