Small Business Archives
Local.com Earnings: Q4 Up, 2011 Down
Local.com announced earnings today for Q4 and 2011. The company said that Q4 exceeded prior guidance. I don’t know what the financial analyst estimates were so I can’t say if it was a “beat.” The fourth quarter was profitable (up 22% from Q3 and 64% YoY) but 2011 as a whole ended slightly down from [...]
ReachLocal FY 2011: $375M, 19K Advertisers
ReachLocal announced Q4 and full-year 2011 revenues. The numbers appear to be improving across the board; however advertiser retention isn’t reported. International revenues saw the largest growth on a percentage basis. Here are some of the highlights: Q4 2011: Revenue growth of 24%, highlighted by 56% growth in international markets and 28% growth in the [...]
Survey: 69% Use Print YP in SF Bay Area
Polling firm Market Authority has come out with some new data specific to the San Francisco Bay Area, which shows 69% of residents are “still” using print directories. The survey polled 1,300 consumers in Daly City, Freemont, Heyward, Oakland, Palo Alto, San Francisco, San Jose, San Mateo, South San Francisco and Sunnyvale. The data also [...]
YPG: Online Now 29% of Total Revenues
Canada’s Yellow Media’s shares have been pounded by investors over the course of the past year. Part of the reason for that is the continued, significant role that print directory revenues play in the company’s earnings. There’s considerable doubt among fund managers about the outlook for print. That often extends to usage research. When data [...]
StreetFight Offers ‘Local Merchant’ Report, Pegs ‘Hyperlocal’ Market at $43 Billion
StreetFight, which focuses on the business of “hyperlocal” marketing, has released its first report in what it promises will be a new research effort. The first report is called “The Local Merchant” and presents an eMarketer-style round up of third party data and analysis. It also provides case studies based on merchant interviews and the [...]
About Greg
Greg Sterling is the founding principal of Sterling Market Intelligence (SMI), a consulting and research firm focused on the Internet's influence on offline consumer purchase behavior.
